Fall/WInter 2018
 

JAMES NICOL

SnoPlanks Co-founder James Nicol was seeking a snowboard that allowed him to surf the snow. When he didn’t find what he wanted, he began shaping it himself.

James grew up skiing and snowboarding in Oregon. However he moved to San Diego for school in 2000 and caught the surfing bug while living in Mission Beach. His love for surfing kept him in San Diego for ten years and it was during this stint that he started shaping boards in his backyard

After James met his wife, who was originally from Oregon as well, the two decided they wanted to return to their roots to start a family. Both sharing a love for Mt. Bachelor, they packed up their bags and called Bend their new home.

Being reconnected with Mt. Bachelor and the surf style features of the mountain inspired James to begin messing around and pressing snowboards in his garage, literally bending plywood and cutting out boards, glassing them like surfboards for strength and flex. Utilizing Mt. Bachelor as his testing facility, James would try out new shapes, consistently testing and trying new materials, and slowly the shapes began to progress.

When he discovered bamboo in 2014 and began using the wood material to produce boards, James knew he had found the answer. A board that was light, had an incredible amount of pop in the wood, and was extremely responsive in powder conditions. Knowing he was onto something, James continued to dial in the product and SnoPlanks was born.


Collections: Ambassadors